{"product_id":"1924-new-laundry-detergent","title":"1924 NEW Laundry Detergent","description":"\u003cp\u003eProduct is 2.25 lb\u003c\/p\u003e\n\u003cp\u003eOur newly reformulated powder laundry detergent delivers powerful cleaning in a smaller, more concentrated bag. By replacing slow-dissolving soap with a coconut-derived cleansing agent, this formula dissolves quickly and cleans more effectively. The result is a high-performance, concentrated laundry detergent that requires less product per load and comes in a significantly smaller package. A 2.25 lb bag now washes up to 40 loads, compared to our previous 5 lb bag. This also reduces shipping weight while maintaining the cleaning power our customers expect. Made with simple, purposeful ingredients like sodium carbonate, sodium citrate, sodium bicarbonate, and coconut-derived SLSa, this detergent works to lift dirt, soften water, and eliminate odors for fresh, clean laundry that is gentle on skin and fabrics. Designed for those who appreciate effective, straightforward laundry care with thoughtfully selected ingredients.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eINGREDIENTS:\u003c\/em\u003e\u003cbr\u003eSodium Carbonate\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Boosts cleaning power by raising water pH and helping break down dirt and oils while also softening water for better detergent performance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSodium Citrate\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Binds to minerals found in hard water, preventing them from interfering with the cleaning process and helping detergents work more effectively.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSLSa (Sodium Lauryl Sulfoacetate)\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– A gentle\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ecoconut-derived cleansing agent\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethat creates effective cleaning action and helps lift soils from fabric. This is the same cleanser used in our shampoo bars.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSodium Bicarbonate\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e– Naturally deodorizes fabrics and supports overall cleaning by neutralizing odors and helping maintain a balanced wash environment.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003eDIRECTIONS:\u003c\/strong\u003e\u003c\/em\u003e\u003cbr\u003eAdd detergent directly to the washing machine drum before adding laundry.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStandard Load:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e1 tablespoon\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLarge or Heavily Soiled Load:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e2 tablespoons\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSuitable for both\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003estandard and high-efficiency (HE) washing machines\u003c\/strong\u003e.\u003cbr\u003e\u003cbr\u003eUse cool or warm water for best dissolution and cleaning performance.\u003c\/p\u003e\n\u003cp\u003e*We do not recommend putting the detergent in the detergent dispenser as the powder can get gummed up in there due to moisture.\u003c\/p\u003e","brand":"1924 Custom Soapery","offers":[{"title":"Crisp Linen","offer_id":47589949702374,"sku":null,"price":18.0,"currency_code":"USD","in_stock":true},{"title":"Fresh + Clean","offer_id":47589949735142,"sku":null,"price":18.0,"currency_code":"USD","in_stock":true},{"title":"Lavender Eucalyptus","offer_id":47589949767910,"sku":null,"price":18.0,"currency_code":"USD","in_stock":true},{"title":"Naked","offer_id":47589949800678,"sku":null,"price":18.0,"currency_code":"USD","in_stock":true},{"title":"Protect","offer_id":47589949833446,"sku":null,"price":18.0,"currency_code":"USD","in_stock":false},{"title":"Rose Gold","offer_id":47589949866214,"sku":null,"price":18.0,"currency_code":"USD","in_stock":false},{"title":"Capri Limoncello","offer_id":47698464899302,"sku":null,"price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0210\/5615\/9793\/files\/IMG-0707.webp?v=1777512745","url":"https:\/\/johnsonlivings.com\/products\/1924-new-laundry-detergent","provider":"Johnson Livings","version":"1.0","type":"link"}